Phoenix, Arizona
ADMANITY®, the emotional algorithm company behind the YES! TEST® and The ADMANITY® Protocol, has released a bold new white paper titled “The Missing Half of AI,” revealing what may be the most overlooked bottleneck in the artificial intelligence race: emotional persuasion.
In July 2025, ADMANITY® surged past 150,000 companies on Crunchbase, outpacing competitors at record speed without raising outside capital or spending a penny on ad campaigns — a signal that the company’s breakthrough intellectual property is gaining serious traction on its own.
ADMANITY's new white paper outlines a critical insight:
While AI systems continue to evolve in logic, computation, and language — the so-called “conscious mind” of machines — they remain fundamentally blind to the human subconscious, which governs up to 95% of human decision-making. Emotional triggers, not logic, drive the majority of human purchasing behavior. Today’s AI can analyze behavior — but it has no protocols to guide it to be more influential on its own.
“AI doesn’t need to feel. It needs to understand what makes humans feel. That’s where the future of AI’s monetization will be found - in the emotions we all feel every day,” said Brian Gregory, CEO and Founder.
The ADMANITY® Protocol: A Subconscious Layer for AI
ADMANITY®’s proprietary protocol is based on time-tested emotional patterns — not through artificial empathy or sentimentality, but through a proprietary algorithm built from 100+ years of proven advertising formulas and psychology. At its core is a system of emotionally persuasive triggers that have been validated through thousands of marketing campaigns, billions of consumer purchases and ADMANITY’s own proprietary diagnostic engine, The YES! TEST®.
The paper proposes a new paradigm: AI platforms equipped with emotional persuasion intelligence could drastically improve performance in sales, marketing, and customer engagement — the exact areas where AI monetization meets human hesitation.
“The first company that teaches AI to sell… wins,” said Brian Gregory.
The Human Mind: Far More Emotional Than Rational
Modern neuroscience affirms what marketers have long suspected - human decision-making is not rational. It is emotional. Studies show up to 95% of decisions are made emotionally and justified logically after the fact. The human subconscious constantly runs emotional triage, influencing everything from trust, to desire, to action.
AI, on the other hand, is heavily reliant on logical inference. It may be able to predict, recommend and automate, but it cannot truly persuade. It cannot influence at the level humans prefer most and are therefore most predictable: theiremotions.
The Theory: AI Needs a Subconscious Equivalent
ADMANITY® began building its emotional intelligence algorithms years before AI became a phenomenon with the advent of ChatGPT. However, to protect its algorithms they were never digitized - a rare jewel in today’s tech scene - pure, untouched, unhacked IP.
That pure IP could:
- Assist hallucination problems by giving AI emotional protocols, priors and weighting.
- Improve human-AI interaction by creating emotional resonance and persuasion.
- Become the first emotional monetization engine in AI — teaching machines how to sell
“Technology changes but human emotions haven’t changed in thousands of years. Emotional response is a constant unlike the ever-changing tech universe. Piling more intelligence into AI is not only focusing on its least persuasive attribute, but it could turn into borderline irresponsibility for AI companies. Pure intellect and rationality doesn’t solve most of humanity's daily problems and questions. That requires emotional intelligence,” emphasized Brian Gregory.
ADMANITY® - A Rare Opportunity for Acquisition or Integration.
The white paper calls for positioning The ADMANITY® Protocol as a proprietary emotional intelligence layer for AI, with real-world validation and immediate application potential.
“Companies building persuasive AI, LLMs, CRMs, or customer-experience platforms are sitting on the edge of a massive opportunity,” said Brian Gregory. “This is the other half of the puzzle — the subconscious protocols that AI is missing."
Brian Gregory added, "The company that acquires it first could unlock billions in new revenue, because this isn’t just theory. It’s tested. It’s built. And for the right company - it’s ready.”
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Company Name: ADMANITY®
Contact Person: Brian Gregory, CEO, Founder
Email: Send Email
City: Phoenix
State: Arizona
Country: United States
Website: https://admanity.com
