The Grayling Visitors Bureau (GVB) has unveiled a new digital Events Calendar, offering a centralized and user-friendly hub for discovering events across Crawford County. Designed to serve both visitors and the local community, this innovative platform streamlines event listings, making it easier than ever to stay informed about festivals, activities, entertainment, and community programs in the region. Developed by ITI Digital, a tourism industry-focused software company, the calendar enhances event promotion and simplifies access to local happenings.
"Our community wanted one local resource that would list all events in Crawford County. We collaboratively decided that the Visitors Bureau, with our new and updated website, would be the best fit," said Gaye Lee-Peters, Director of the Grayling Visitors Bureau.
A Single Resource for a Vibrant Community
Known for its natural beauty and outdoor recreation, Grayling attracts visitors seeking adventure and relaxation in Northern Michigan. Now, with the Events Calendar, travelers can seamlessly plan their stay by browsing a wide range of activities that showcase the lively spirit of the region.
For residents, the calendar serves as an invaluable tool for discovering local happenings, from live entertainment and community education classes to sports events and seasonal festivals.
"Visitors like to have a lot of choices when visiting an area to plan their stay. Our Events Calendar shows our vibrant community with all of our resources," Lee-Peters explained.
Simplifying Event Management for the GVB Team
Managing event listings has never been easier for the Grayling Visitors Bureau. The new technology eliminates the need for manual event creation, significantly reducing staff workload.
"It greatly reduces our workload by having the event already created, allowing us to simply list it," Lee-Peters said.
By automating event updates, the system ensures that local businesses and organizations gain greater visibility, while GVB staff can focus on broader tourism initiatives rather than time-consuming data entry.
Key Features That Enhance Event Discovery
The cutting-edge Events Calendar offers powerful tools to improve accessibility and event planning:
- Real-time updates for accurate event details
- Easy filtering by date and category for a personalized experience
- Searchable database with event titles, organizers, and keywords
- Mobile-friendly design with GPS navigation for easy access on the go
- Multiple event info and ticket links for streamlined booking
Whether it’s a summer festival, outdoor adventure expo, local concert, or community gathering, the calendar brings together all events in one place, fostering a stronger connection between visitors and locals.
A Reliable Partnership with ITI Digital
Partnering with ITI Digital allowed the Grayling Visitors Bureau to seamlessly integrate a modern, efficient, and responsive events platform into their tourism strategy.
"Their responsiveness and willingness to assist, always providing immediate answers to questions, always a reliable contact within their company that is readily available," Lee-Peters shared.
Supporting Local Businesses and Strengthening Tourism
The new Events Calendar is more than just an online listing—it’s a promotional tool for local businesses and organizations. By highlighting upcoming events, conferences, live entertainment, and sports activities, the platform boosts visibility and engagement, ensuring that Grayling’s events reach a wider audience.
"It benefits local businesses by promoting their upcoming events, activities, seminars, conferences, and live entertainment, as well as community education classes, local sports, and valuable programs for our Senior Community," Lee-Peters emphasized.
Discover What’s Happening in Grayling Today
With its commitment to enhancing tourism and community engagement, the Grayling Visitors Bureau is excited to introduce this comprehensive, easy-to-use resource for visitors and residents alike.
To explore upcoming events and experience the Events Calendar, visit Grayling Visitors Bureau’s official website.
Media Contact
Company Name: Grayling Visitors Bureau
Contact Person: Gaye Lee-Peters
Email: Send Email
Country: United States
Website: https://graylingmichigan.org/
