BOSTON, MA / ACCESSWIRE / March 5, 2025 / Diversified Private Markets (DPM), a leading provider of employee benefits consulting, private financial investment in small businesses, along with Medicare sales and marketing solutions, has announced the launch of The Medicare Store, offering a groundbreaking approach to Medicare education and enrollment.
The launch comes after Blue Cross Blue Shield of Massachusetts (BCBSMA) selected DPM as one of only six agencies authorized to sell its Medicare portfolio. Historically, BCBSMA has not partnered with insurance brokers in the Medicare market, making DPM's role in this initiative particularly noteworthy. To support this effort, DPM established a DBA, The Medicare Store, to lead the charge in providing federally compliant Medicare education, sales, and enrollment services.
The Medicare Store is dedicated to helping businesses integrate Medicare education into their employee benefits offerings. By delivering clear, compliant, and value-based guidance, The Medicare Store ensures that HR professionals, business leaders, and individuals fully understand Medicare eligibility, plan options, and prescription drug coverage rules. This initiative extends beyond traditional employees to include per diem staff, trade association members, family, and friends, making Medicare planning more accessible and beneficial to a broader audience.
In addition to Medicare education and plan selection, The Medicare Store addresses gaps in coverage, particularly in dental care. While traditional Medicare does not typically cover dental services, The Medicare Store has a variety of dental plans designed for Medicare eligible consumers.
DPM and The Medicare Store are led by a team of recognized industry experts. CEO Michael McKenna, a leader in the benefits industry, built one of the most successful and largest employee benefits firms, as ranked by the Boston Business Journal, in Massachusetts. His expertise positions this venture to spearhead the mainstream adoption of Medicare education and marketing within employer culture.
The company has also formed a strategic partnership with Tom Connolly Insurance, a firm with 40 years of experience in the Medicare market. Connolly's deep knowledge of Medicare, Social Security, and alternative health insurance solutions will further enhance the comprehensive guidance offered by The Medicare Store.
"With the workforce evolving and an increasing number of older employees remaining in the workforce, Medicare planning is an untapped opportunity for businesses to support their teams more effectively, said McKenna. "The Medicare Store aims to transform how companies and individuals approach Medicare planning, creating this process as a permanent part of an employer's benefit culture."
For more information on DPM, please email CEO Michael McKenna at DPM4U2@outlook.com or call 774-249-1119.
About Diversified Private Markets (DPM)
Diversified Private Markets (DPM) is a leading provider of employee benefits consulting, financial investment in small businesses, and Medicare sales and marketing solutions. Through its DBA, The Medicare Store, DPM is redefining Medicare education and enrollment by providing businesses and individuals with access to expert guidance and comprehensive insurance solutions.
Media contact:
Kim MacKenzie for Diversified Private Markets
(781) 588 - 0506
kim@hollywoodagency.com
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SOURCE: Diversified Private Markets
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