Companies such as AMO Golf & The Los Angeles Daily News & The Pasadena Star-News stepped up and gave $250 Gift Cards to families affected by LA Wildfires at the GBK 'Giving Lounge'
BEVERLY HILLS, CA, February 04, 2025 /24-7PressRelease/ -- At this year's lounge, GBK was honored to announce a meaningful partnership with Americares. In addition to the luxury experience, celebrities had the unique opportunity to fulfill hygiene and cleaning kits on-site that will be distributed to individuals affected by the recent devastation of the LA wildfires. Together, GBK Brand Bar and Americares aim to bring relief and support to those in need. This was accomplished by creating over 1350 bags. In addition, GBK was also proud to partner with Crew Nation (of Live Nation) to assist in aid for the victims of the LA wildfires.
This year's Critics' Choice & Grammy Awards Lounge, was host to some of the biggest names in film, and television. Attendees included recognizable stars such as Angela Bassett, Viola Davis, Casey Affleck, Mekhi Phifer, and many nominees and presenters. The Lounge was also a host to over 15 Grammy Nominees & Winners including Maxine Ashley, Adam Blackstone, J. Brown, Darius Dixson, Gorjira, Jean & Marcus Baylor, Ricky Dillard, Lalah Hathaway, Gregory Porter, Jordan Adetunji, Durand Burnarr, Cyrille Aimee, and many more. Several members of the iconic band, New Edition also stopped by including Bobby Brown, Ricky Bell, Johnny Gill, Ronnie DeVoe, and Ralph Tresvant.
About Americares
Americares is a health-focused relief and development organization that helps people and communities around the world access health in times of disaster and every day. Each year, Americares reaches 85 countries on average, including the United States, with life-changing health programs, medicine, medical supplies and emergency aid. Americares is one of the world's leading nonprofit providers of donated medicine and medical supplies. For more information, visit americares.org
About GBK
Today's best brands align themselves with GBK's celebrity events to get their products into the hands of some the most recognizable names in the entertainment industry. GBK has taken part in high profile events and pre-parties prior to the Academy Awards, Emmys, Golden Globes, Grammys, MTV Movie Awards, Teen Choice Awards, BET Awards, Sundance Film Festival, New York Food & Wine, Miami Beach Art Basel, Cannes Film Festival, Coachella Valley Music & Arts Festival and Rock & Roll Hall of Fame Induction Ceremony, as well as celebrity golf tournaments, numerous charities and galas. For more information, visit gbkbrandbar.com.
Any media inquiries and/or interview request, please contact Tad Hamilton of Mosaic Public Relations at: tad@mosaicpr.com
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