SECURITIES AND EXCHANGE COMMISSION WASHINGTON, DC 20549 __________________________________________________ SCHEDULE 13G UNDER THE SECURITIES EXCHANGE ACT OF 1934 (AMENDMENT NO. ___) Blackhawk Network Holdings, Inc. ___________________________________________________ (Name of Issuer) Common Stock ___________________________________________________ (Title of Class of Securities) 09238E104 ___________________________________________________ (CUSIP Number) December 31, 2013 ___________________________________________________ (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: |X| Rule 13d-1(b) |_| Rule 13d-1(c) |_| Rule 13d-1(d) CUSIP No. 09238E104 1 Name of Reporting Persons First Investors Management Company, Inc. 2 Check the Appropriate Box if a Member of a Group (a) (b) 3 SEC Use Only 4 Citizen Or Place Of Organization First Investors Management Company, Inc. 40 Wall Street - 10th Floor New York, New York 10005 Number of 5 Sole Voting Power Shares 963,475 Beneficially 6 Shared Voting Power Owned By Each 7 Sole Dispositive Power Reporting 963,475 Person With: 8 Shared Dispositive Power 9 Aggregate Amount Beneficially Owned By Each Reporting Person 963,475 10 Check If The Aggregate Amount In Row (9) Excludes Certain Shares N/A 11 Percent Of Class Represented By Amount In Row 9 8.3% 12 Type Of Reporting Person IV Item 1. (a) Name of Issuer: Blackhawk Network Holdings, Inc. (b) Address of Issuer's Principal Executive Offices: Blackhawk Network Holdings, Inc. 6220 Stoneridge Mall Road Pleasanton, CA 94588 Item 2. (a) Name of Person Filing First Investors Management Company, Inc. (b) Address of Principal Business Office, or, if none, Residence First Investors Management Company, Inc. 40 Wall Street - 10th Floor New York, New York 10005 (c) Citizenship United States (d) Title of Class of Securities Common Stock (e) CUSIP Number 09238E104 Item 3. If this statement is filed pursuant to Sections 240.13d-1(b) or (c), check whether the person filing is: (a) |_| Broker or dealer registered under section 15 of the Act (14 U.S.C. 78o). (b) |_| Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c). (c) |_| Insurance company as defined in section 3(a)(19) of the Act (15 U.S.C. 78c). (d) |X| Investment company registered under section 8 of the Investment Company Act of 1940 (15 U.S.C. 80a-8). (e) |_| An investment adviser in accordance with Section 40.13d-1(b)(1)(ii)(E); (f) |_| An employee benefit plan or endowment fund in accordance with Section 240.13d-1(b)(1)(ii)(F); (g) |_| A parent holding company or control person in accordance with Section 240.13d-1(b)(1)(ii)(G); (h) |_| A savings associations as defined in Section 3(b) of the Federal Deposit Insurance Act (12 U.S.C. 1813); (i) |_| A church plan that is excluded from the definition of an investment company under section 3(c)(14) of the Investment Company Act of 1940 (15 U.S.C. 80a-3); (j) |_| Group, in accordance with Section 240.13d-1(b)(1)(ii)(J); Item 4. Ownership Provide the following information regarding the aggregate number and percentage of the class of securities of the issuer identified in Item 1. (a) Amount beneficially owned: 963,475 (b) Percent of class: 8.3% (c) Number of shares as to which the person has: i. Sole power to vote or to direct the vote: 963,475 ii. Shared power to vote or to direct the vote: iii. Sole power to dispose or to direct the disposition of: 963,475 iv. Shared power to dispose or to direct the disposition of: Item 5. Ownership of Five Percent or Less of a Class N/A Item 6. Ownership of More than Five Percent on Behalf of Another Person N/A Item 7. Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on By the Parent Holding Company N/A Item 8. Identification and Classification of Members of the Group N/A Item 9. Notice of Dissolution of Group N/A Item 10. Certification By signing below, I certify that, to the best of my knowledge and belief, the securities referred to above were acquired and are held in the ordinary course of business and were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect. SIGNATURE After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct. ________________________ Date ________________________ Signature ________________________ Name/Title