Ownership Submission
FORM 3
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
  INSOFT STEVEN J
2. Date of Event Requiring Statement (Month/Day/Year)
03/20/2013
3. Issuer Name and Ticker or Trading Symbol
AVIV REIT, INC. [AVIV]
(Last)
(First)
(Middle)
C/O AVIV REIT, INC., 303 W. MADISON, SUITE 2400
4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
President&COO
5. If Amendment, Date Original Filed(Month/Day/Year)
(Street)

CHICAGO, IL 60606
6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)
2. Amount of Securities Beneficially Owned
(Instr. 4)
3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)
4. Nature of Indirect Beneficial Ownership
(Instr. 5)

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. SEC 1473 (7-02)
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Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 4)
2. Date Exercisable and Expiration Date
(Month/Day/Year)
3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)
4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)
6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option   (1) 09/17/2020 Common Stock 295,148 $ 16.5645 D  
Employee Stock Option   (2) 09/17/2020 Common Stock 590,297 $ 16.5645 D  
Employee Stock Option   (3) 09/30/2020 Common Stock 6,580 $ 17.9548 D  
Employee Stock Option   (2) 09/30/2020 Common Stock 13,100 $ 17.9548 D  
Employee Stock Option   (4) 01/04/2021 Common Stock 6,278 $ 18.6222 D  
Employee Stock Option   (2) 01/04/2021 Common Stock 12,556 $ 18.6222 D  
Employee Stock Option   (5) 10/28/2021 Common Stock 15,877 $ 18.8658 D  
Employee Stock Option   (2) 10/28/2021 Common Stock 31,754 $ 18.8658 D  
Employee Stock Option   (6) 02/10/2022 Common Stock 51,254 $ 18.8658 D  
Employee Stock Option   (2) 02/10/2022 Common Stock 102,508 $ 18.8658 D  
Employee Stock Option   (7) 03/28/2022 Common Stock 27,770 $ 18.6543 D  
Employee Stock Option   (2) 03/28/2022 Common Stock 55,540 $ 18.6543 D  
Employee Stock Option   (8) 07/24/2022 Common Stock 23,061 $ 18.6505 D  
Employee Stock Option   (2) 07/24/2022 Common Stock 46,122 $ 18.6505 D  

Reporting Owners

Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
INSOFT STEVEN J
C/O AVIV REIT, INC., 303 W. MADISON
SUITE 2400
CHICAGO, IL 60606
      President&COO  

Signatures

/s/ Samuel H. Kovitz, as attorney-in-fact 03/20/2013
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) These options vest in 25% increments on each of the first four anniversaries of September 17, 2010 and shall vest in full upon a liquidity event, including the initial public offering of the common stock of Aviv REIT, Inc. (the "IPO").
(2) These options vest upon a liquidity event, including the IPO, if certain performance thresholds are achieved.
(3) These options vest in 25% increments on each of the first four anniversaries of September 30, 2010 and shall vest in full upon a liquidity event, including the IPO.
(4) These options vest in 25% increments on each of the first four anniversaries of January 4, 2011 and shall vest in full upon a liquidity event, including the IPO.
(5) These options vest in 25% increments on each of the first four anniversaries of October 28, 2011 and shall vest in full upon a liquidity event, including the IPO.
(6) These options vest in 25% increments on each of the first four anniversaries of February 10, 2012 and shall vest in full upon a liquidity event, including the IPO.
(7) These options vest in 25% increments on each of the first four anniversaries of March 28, 2012 and shall vest in full upon a liquidity event, including the IPO.
(8) These options vest in 25% increments on each of the first four anniversaries of July 24, 2012 and shall vest in full upon a liquidity event, including the IPO.
 
Remarks:
Exhibit List: Exhibit 24 - Power of Attorney

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