TAAT(TM) Global Alternatives (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) has announced that its proprietary flagship product, tobacco-free and nicotine-free TAAT(TM), will be available in an additional 350 stores in Virginia; TAAT can currently be found in Richmond, Virginia. The expansion comes as a result of TAAT’s existing relationship with a national convenience distributor. TAAT will be displayed on the countertop near point-of-sale stations in each store. According to the announcement, the company has already shipped 350 prefilled TAAT displays containing all three varieties of Original, Smooth and Menthol for placement in the new retail locations. This impressive growth in Virginia is representative of the company’s growth around the country — and even around the world — since its initial launch one year ago. “Now that we have had the opportunity to benefit from observations made during our launches of TAAT in several markets across the United States, we have managed to reduce our lead times with respect to coordinating and executing launches with new distributors,” said TAAT CEO Setti Coscarella in the press release. “TAAT has been sold in Ohio for nearly one year, which has enabled us to passively build our footprint in nearby states through organic growth. Although TAAT is already sold in Virginia, one of our national wholesale partners was able to line up 350 additional retailers, with whom we are also guaranteed a ‘prime’ countertop placement of TAAT displays in all stores, a tactic that has already proven quite effective in capturing the attention of smokers aged 21-plus at the point of sale. We look forward to seeing how TAAT performs in these new stores, representing our latest launch in the northeastern United States.”
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About TAAT Global Alternatives Inc.
TAAT Global Alternatives has developed TAAT, which is a tobacco-free and nicotine-free alternative to traditional cigarettes that is offered in Original, Smooth and Menthol varieties. TAAT’s base material is Beyond Tobacco(TM), a proprietary blend that undergoes a patent-pending refinement technique causing its scent and taste to resemble tobacco. Under executive leadership with Big Tobacco pedigree, TAAT was launched first in the United States in Q4 2020 as the company seeks to position itself in the $814 billion global tobacco industry. For more information, please visit www.TAATGlobal.com.
NOTE TO INVESTORS: The latest news and updates relating to TOBAF are available in the company’s newsroom at https://ibn.fm/TOBAF
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