An innovative marketing service is now helping small enterprises establish online authority through branded omnichannel content campaigns.
-- HolisticMarketingLab is introducing a new marketing service that enables small businesses to create branded news campaigns that can be featured in reputable publications. An integral part of its Holistic Campaigns, these news articles have been observed to increase traffic to a website and can complement existing marketing efforts.
More information is available at https://holisticmarketinglab.com/holistic-campaigns/
HolisticMarketingLab explains that their holistic campaigns are based on the principles of content amplification, an approach to increasing authority and brand visibility through the use of different types of content, such as blogs, slideshow presentations, videos, infographics, and podcast audio.
One of the most important components of a holistic campaign is the news article, each of which is branded but written in a strict journalistic style, in contrast to sponsored content commonly found online that is easily identifiable. "The advantage of the news article in our Holistic Campaigns is the trust it builds owing to its organic nature, coupled with the fact that these are published on respected publications," a spokesperson explained.
They added that these news articles have an advantage over traditional digital ads because they stay online indefinitely. "Unlike ads that require a constant injection of funds to stay visible, Holistic Campaigns articles are hosted like real news reports on our media partners' sites, meaning they stay live for a very long time."
Another advantage of holistic news articles over ads is their organic nature. HolisticMarketingLab's representative explained that while sponsored content is placed prominently among SERPs, it is often skipped by searchers in favor of news or other organic content they deem more useful and trustworthy.
Supporting each news release are various pieces of content that are also distributed to a list of websites selected for their high domain authority scores. "Moreover, if you've always wanted to achieve content omnipresence--the state where your brand is consistently and widely present across all relevant online channels--you can do so cost-effectively with just one Holistic Campaign," the spokesperson said.
While results from each holistic campaign vary, the agency has generally observed a 10% increase in site traffic and higher placement among SERPs for the keywords the client wants to rank for.
Those interested in launching a Holistic Campaign can book a technical audit of their site at https://holisticmarketinglab.com/application/
Contact Info:
Name: Sandi Bilinski
Email: Send Email
Organization: HolisticMarketingLab
Address: Am Weinhof 7, Bad Segeberg, Schleswig-Holstein 23795, Germany
Website: https://HolisticMarketingLab.com
Source: NewsNetwork
Release ID: 89155141
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