HolisticMarketingLab continues to expand its offerings for small and mid‑sized businesses, offering social‑first 'Holistic Campaigns' designed to improve measurable visibility KPIs for zero‑click and AI‑enhanced search.
-- Digital agency HolisticMarketingLab announced the expansion of its social‑first authority marketing service for SMBs. The program packages newsroom‑grade content and multi‑channel outreach into discrete, topic‑based Holistic Campaigns that prioritize measurable visibility across search, social, video, audio, and other channels.
For more information, visit: https://holisticmarketinglab.com/holistic-campaigns/
Independent analyses published in Search Engine Journal show that a majority of Google searches end without a click, indicating that brands now need to 'earn visibility' where users get answers. In 2024, a study reported that 58.5% of U.S. and 59.7% of EU searches were zero‑click; only about 36% (U.S.) to 37% (EU) of searches resulted in clicks to external sites, while Search Engine Land reports that roughly 30% of clicks went to Google properties such as YouTube, Maps, and Images.
In response, HolisticMarketingLab plans Holistic Campaigns featuring human-generated content (HGC) that is repurposed into multiple formats and disseminated across channels to match how customers consume information. The first campaign for new clients introduces the agency's USP: eight classical marketing motions in one—Content Marketing, Branding, SEO, Authority Marketing, Social Publishing, Video, Audio/Podcasts, and Reputation Management—delivered as a single, integrated campaign.
These campaigns improve AI search visibility by creating corroborated, multi‑format signals across the internet, explains a spokesperson for the agency. AI Overviews and zero‑click SERP features often cite multiple sources and brands present in articles, videos, and social posts are more likely to be referenced and seen without a click, driving qualified visits.
"Over 90 days—at least three Holistic Campaigns on your main topic—we guarantee an increase in at least one KPI measured in your own analytics: +10% website traffic, +10% total ranking keywords, or improved average placement across your top 50 keywords (ranking‑sum −20 or better). Alternatively, we commit to a Page‑1 Google ranking for at least one announcement based on your main local keyword," said Sandi Bilinski, CEO and CMO of HolisticMarketingLab. "If none of these are achieved, clients can opt for a refund."
Key campaign elements include social‑first distribution with multi‑format content, topical campaigns for local and non‑local growth, and transparent measurement via in-house and search analytics tools. HolisticMarketingLab also offers a technical SEO audit and onboarding video call with monthly tracking reports and email support.
Pricing is offered in introductory tiers (packages of 3, 6, 12, or 24 campaigns) and includes the audit and reporting.
About HolisticMarketingLab
HolisticMarketingLab helps SMBs build online authority and generate qualified local leads through integrated, social‑first Holistic Campaigns that combine content, authority building, SEO, social, video, audio, and reputation management. The agency is led by marketing and analytics consultant Sandi Bilinski.
For more information on Holistic Campaigns for AI search visibility, visit https://holisticmarketinglab.com/
Contact Info:
Name: Sandi Bilinski
Email: Send Email
Organization: HolisticMarketingLab
Address: Am Weinhof 7, Bad Segeberg, Schleswig-Holstein 23795, Germany
Website: https://HolisticMarketingLab.com
Source: NewsNetwork
Release ID: 89175092
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