NEW YORK - March 19, 2020 - (Newswire.com)
Partnerships between major sports leagues, casinos, sportsbooks, broadcasters, and even individual teams are seemingly being formed as quickly as the legislation of legalization itself. For example, the MLB, NBA, NHL, NFL, and UFC all have agreements in place with sports betting partners like MGM Resorts, FanDuel, DraftKings, FoxBet, William Hill, and Caesars. Deals include revenue, real-time data sharing, and access to branding, including logos and digital assets like social media platforms.
Here’s what this all means for bettors. Access to official league data in real-time gives sportsbooks high-quality information that allows them to better set lines and odds, both before and during games, allowing for in-play betting. This also allows sportsbooks to be more creative regarding the types of wagers offered, which in turn gives bettors myriad betting opportunities from which to choose.
Nevertheless, it is easy for a prospective bettor to get lost in the proverbial noise, given the rapid pace at which legalization, partnerships, and the resulting changes are occurring. Moreover, the increasingly data-driven spin on sports betting can even intimidate those wishing to place a bet, regardless of whether they be avid sports bettors or rookies.
However, there’s a silver lining within this seemingly complex, data-driven world. A number of new companies offering bettors a variety of user friendly, easy-to-use tools and services are beginning to enter the market place, and are quickly gaining traction.
For example, one of the first companies to enter this new landscape is Sidelines. Sidelines quickly understood that users need an easy-to-use means of navigating the market. As such, with the intent to give users an advantage and the best value possible, the company launched an odds comparison platform that combines analysis and market research to give customers real-time odds comparisons across all legal sportsbooks in the US. This is just one example of what legalized sports betting can offer.
The new opportunities being generated as a result of legalization benefit the economy by creating jobs and providing state government with huge tax revenues. These revenues, in turn, can be reinvested into programs that benefit citizens, such as:
Education
Infrastructure projects
Pension funds
Initiatives to help the elderly and disabled.
Regarding sports betting in this light helps create a safe and fair atmosphere for bettors—one that is regulated and devoid of criminal influence, which cannot be stressed enough.
The process overall is only gaining momentum, and the obvious advantages to legalization outweigh any negatives. As such, bettors and sports fans alike are encouraged to stay updated on the changes, and be ready to take advantage of the exciting opportunities that come along with it.
Press Release Service by Newswire.com
Original Source: Sidelines Explains Why Legalized Sports Betting is Driving Innovation
