New Campaign Features Legendary Announcer Ian Eagle and Breakout College Basketball Stars Including Braden Smith, Alex Karaban and Gabriela Jaquez

Today, Great Clips, the Official Hair Salon of March Madness, is celebrating the start of the tournament with a nationwide $12.99 haircut coupon to help fans save time and money on a great haircut. Great Clips also launched an integrated marketing campaign to spotlight the promotion with national television commercials featuring play-by-play announcer Ian Eagle and social content starring top men’s and women’s college basketball players.

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Great Clips is making college basketball fans’ favorite month even better with the ultimate assist – a $12.99 haircut coupon offer. Now through Friday, April 3, fans can visit GreatClips.com/MarchMadness for full terms and to register for the $12.99 haircut coupon. The coupon will only be valid at participating salons.

In two national television commercials airing throughout March Madness, Ian Eagle delivers his signature play-by-play commentary to highlight how Great Clips helps fans look great and ready for the excitement of the tournament.

Great Clips also partnered with three stars in college basketball - Braden Smith (guard, Purdue University), Alex Karaban (forward, University of Connecticut) and Gabriela Jaquez (guard, UCLA) – to showcase how they get game-ready with haircuts at their local Great Clips salons. The athletes will appear across social media spotlighting their Great Clips visits and how the $12.99 haircut coupon delivers an assist to fans looking for everyday value.

“From buzzer-beaters to bracket busters, the excitement of the tournament can throw off more than just predictions - it can even wreak a little havoc on fans’ hair,” said Traci Elder, vice president of marketing and communications at Great Clips, Inc. “That is why our $12.99 haircut coupon is here to deliver a great assist for a convenient haircut. With over 4,400 salons, Online Check-In and Clip Notes, Great Clips makes it easy for fans to look as ready for the tournament as they feel — without missing a minute of the action.”

Great Clips’ television spots will run on CBS, TBS, TNT and TruTV during the NCAA® DI Men’s Tournament, and on ESPN, ESPN2 and ABC during the NCAA DI Women’s Tournament. Great Clips is also featuring March Madness themed creative across the U.S., as well as digital ads across Meta, Google and within a robust March Madness Live media package.

To learn more, visit www.GreatClips.com/MarchMadness.

About Great Clips, Inc.

Great Clips, Inc. was established in 1982 in Minneapolis. Today, Great Clips has over 4,400 salons throughout the United States and Canada, making it the world’s largest salon brand. Great Clips is 100 percent franchised, and salons are owned locally by nearly 600 franchisees across the U.S. and Canada. Great Clips franchisees employ more than 31,000 stylists. Great Clips franchised salons provide value-priced, high-quality haircare for men, women and children. Getting a great haircut at a Great Clips salon is more convenient than ever with Online Check-In, ReadyNext® text alerts and Clip Notes®. To check in online, visit app.GreatClips.com or download the free app. For more information about Great Clips, Inc. or to find a location near you, visit GreatClips.com.

About the NCAA

The NCAA is a diverse association of more than 1,100 member colleges and universities that prioritize academics, well-being and fairness to create greater opportunities for more than half a million student-athletes each year. The NCAA provides a pathway to higher education and beyond for student-athletes pursuing academic goals and competing in NCAA sports. More than 54,000 student-athletes experience the pinnacle of intercollegiate athletics by competing in NCAA championships each year. Visit www.ncaa.org and www.ncaa.com for more details about the Association.

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