New Immersive Venue in Phoenix to Offer True Equity Ownership and Perks to Investors Starting at $500

Atari Hotels, a first-of-its-kind immersive entertainment and hospitality venue, today announced the launch of its Regulation A (Reg A) Tier Two equity offering, giving fans, gamers, and the community a chance to become true owners. Atari Hotels recently acquired over 1 acre of land in Phoenix’s Arts and Entertainment District, Roosevelt Row, and is seeking between $35 million to $40 million to fund the development of its flagship location.

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Rendering of Atari Hotel in Phoenix

Powered by Intersection Development under an exclusive license from the iconic Atari brand, Atari Hotels reimagines hospitality for the modern gaming, pop culture, and sports fan. The Phoenix property will fuse nostalgia culture with futuristic technology, from high-tech guest rooms and creator studios to a 2,000+ person esports and concert venue, a sportsbook, and layers of immersive bars, restaurants, and shopping.

“Atari Hotels was born from the idea that hospitality could be as interactive as gaming itself,” said Jordan Taylor, Partner at Intersection Development. “Our Reg A fundraise and community ownership model reflects that vision, and gives gamers, pop culture fans, Phoenix locals, and investors a rare chance to help shape the first immersive gaming hotel in the Western Hemisphere.”

With $14 million invested to date in the Phoenix project, Atari Hotels is inviting the public to join in on the next phase – a strategic decision to accelerate development while building a deeply engaged community of stakeholders. The Reg A offering provides participants with actual real estate ownership, including preferred returns and access to exclusive experiences starting at a minimum investment of $500.

The Intersection Development leadership team has a combined track record of creating and structuring over $500 million in real estate deals and $4 billion in successful tech exits, blending a strong financial track record with creative execution. With deep roots in Phoenix’s Roosevelt Row, including the successful launch of 15 hospitality and residential projects, this team boasts a rich understanding of the local neighborhood.

Construction of Atari Hotels is slated to begin in 2026, with a grand opening targeted for mid to late 2028. The property is being designed by räkkhaus, an architecture studio known for creating innovative and sustainable spaces that are deeply connected to their local culture and community.

For more information on the Atari Hotels Reg A offering and to learn how to invest, please visit invest.atarihotels.com.

About Atari Hotels

Atari Hotels, developed by Intersection Development, is a first-of-its-kind immersive entertainment and hospitality venue built for the modern gaming and sports fan. The project brings gaming culture to life with hi-tech rooms, VIP suites, a 2,000+ seat esports and concert arena, a sportsbook, and multiple levels of bars, restaurants, retail, and immersive experiences. Merging the nostalgia of Atari with next-gen technology, Atari Hotels will be the ultimate destination for gamers and fans. Explore more at atarihotels.com.

Atari Hotels is an independent licensee of Atari Interactive, Inc. This offering is not affiliated with Atari Interactive, Inc. and any investment does NOT include any rights to ownership in Atari Interactive, Inc. and is not guaranteed by Atari Interactive, Inc. or its affiliates.

About Intersection Development

Intersection Development is a premier real estate development firm based in Phoenix, AZ dedicated to crafting unique, high-quality commercial properties that fuse art, architecture, and forward-thinking design. Visit Intersection Development at intersectiondev.com.

About Atari

Atari is an interactive entertainment company and an iconic gaming industry brand that transcends generations and audiences. The company is globally recognized for its multi-platform, interactive entertainment and licensed products. Atari owns and/or manages a portfolio of more than 400 unique games and franchises, including world-renowned brands like Asteroids®, Centipede®, Missile Command®, Pong®, and RollerCoaster Tycoon®. Atari has offices in New York and Paris. Visit us online at www.Atari.com.

Atari shares are listed in France on Euronext Growth Paris (ISIN Code FR0010478248, Ticker ALATA) and OTC Pink Current (Ticker PONGF).

©2025 Atari Interactive, Inc. Atari wordmark and logo are trademarks owned by Atari Interactive, Inc.

About räkkhaus

räkkhaus is an architecture and design studio driven by the fusion of three words: Love. Form. Revolution. The studio creates environments that move people — uniting emotion, placemaking, and technology to craft architecture that is both radical and real. With work spanning urban districts, hospitality, cultural, residential, and mixed-use projects, räkkhaus approaches every commission as a chance to shape connection, transform context, and elevate the human experience. Visit rakkhaus.com.

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Today, Atari Hotels announced the launch of its Regulation A Tier Two equity offering, giving fans, gamers, and the community a chance to become true owners of this immersive entertainment venue.