NEW YORK - CarticeNYC announced it has served more than 100,000 customers, representing a 300 percent growth in its customer base over the past 12 months as the Bronx-based jewelry company capitalizes on growing demand in the affordable luxury market.
The milestone comes as the global jewelry market reached $366.79 billion in 2024, according to Grand View Research, with 85 percent of North American jewelry sales coming from non-luxury segments, indicating strong consumer appetite for accessible premium jewelry alternatives. The company's flagship iced-out watches have become particularly popular among customers seeking alternatives to traditional luxury timepieces that can cost $50,000 or more.
CarticeNYC positions itself as an alternative to traditional luxury jewelry brands by offering jewelry that delivers the same luxury aesthetic and quality craftsmanship at accessible price points. The company targets consumers seeking premium aesthetics without the premium cost typically associated with high-end jewelry retailers.
"We were tired of seeing people get played by the jewelry game, thinking they need to drop bands upon bands just to get quality iced-out pieces that command respect," said company representatives in announcing the customer milestone.
The company's growth reflects broader trends in the jewelry industry, where consumers increasingly seek alternatives to traditional luxury pricing models. CarticeNYC focuses on urban consumers aged 18 to 50 who value both style and financial responsibility, according to company materials.
The brand's customer base has reported increased confidence and expanded professional opportunities after purchasing CarticeNYC products, with testimonials indicating social and business advantages from wearing the jewelry pieces.
"Been getting stopped everywhere asking bout my watch," shared one customer testimonial, reflecting the social impact customers experience with the Cartice jewelry pieces.
CarticeNYC's expansion coincides with the company's increased presence across multiple social media platforms, including Facebook, Instagram, TikTok and YouTube, as digital marketing becomes crucial for direct-to-consumer jewelry brands competing against established retailers.
Industry data shows the U.S. jewelry market was valued at approximately $77.2 billion in 2024, with online sales channels driving significant growth as consumers become more comfortable purchasing jewelry through digital platforms.
The company operates from New York and serves customers nationally and worldwide through its website at Carticenyc.com. CarticeNYC's business model focuses on democratizing access to luxury-style jewelry by eliminating traditional retail markups while maintaining quality standards.
The 300 percent customer growth milestone positions CarticeNYC as a notable player in the affordable luxury jewelry segment, which has gained traction among younger consumers who prioritize both aesthetic appeal and financial prudence in their purchasing decisions.
Founded with the goal of bridging the gap between looking successful and maintaining financial responsibility, CarticeNYC continues expanding its product lines while building its community of customers who refuse to pay traditional luxury prices for similar visual impact. The company plans to expand its product offerings while maintaining its commitment to quality craftsmanship and accessible pricing.
For more information, contact support at info@carticenyc.com or visit the company website (carticenyc.com)
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Company Name: Cartice NYC
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Website: http://carticenyc.com
