U.S. SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                   FORM 10-QSB

[X]  QUARTERLY  REPORT  UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
     OF  1934

     For the quarterly period ended June 30, 2005.

[_]  TRANSITION  REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
     OF  1934

                        COMMISSION FILE NUMBER: 333-70932

                           THE JACKSON RIVERS COMPANY
                 (Name of small business issuer in its charter)


               FLORIDA                                           65-1102865
    (State or other jurisdiction                              (I.R.S. Employer
  of incorporation or organization)                          Identification No.)


    402 WEST BROADWAY, SUITE 400                                    92101
       SAN DIEGO, CALIFORNIA                                     (Zip Code)
(Address of principal executive offices)

                                 (619) 615-4242
                           (Issuer's telephone number)

Check  whether  the issuer (1) filed all reports required to be filed by Section
13  or  15(d) of the Exchange Act during the past 12 months (or for such shorter
period  that the registrant was required to file such reports), and (2) has been
subject to such filing requirements for the past 90 days.  Yes [X]  No [_]

     State  the  number of shares outstanding of each of the issuer's classes of
common  equity,  as  of  the latest practicable date:  As of August 1, 2005, the
issuer had 8,177,624 shares of its common stock issued and outstanding.

     Transitional Small Business Disclosure Format (check one):  Yes [_]  No [X]





                                  TABLE OF CONTENTS

                                                                               
PART I - FINANCIAL INFORMATION . . . . . . . . . . . . . . . . . . . . . . . . .  
  Item 1.  Financial Statements (Unaudited). . . . . . . . . . . . . . . . . . .  __
                Condensed Consolidated Balance Sheets:
                June 30, 2005 and December 31, 2004

                Condensed Consolidated Statements of Losses:
                Three and Six Months ended June 30, 2005 and 2004

                Condensed Consolidated Statements of Cash Flows:
                Six Months ended June 30, 2005 and 2004

                Notes to Unaudited Condensed Consolidated Financial Information:
                June 30, 2005
  Item 2.  Management's Discussion and Analysis or Plan of Operation . . . . . .  __
  Item 3.  Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . .  __
PART II - OTHER INFORMATION. . . . . . . . . . . . . . . . . . . . . . . . . . .  __
  Item 1.  Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . .  __
  Item 2.  Unregistered Sales of Equity Securities and Use of Proceeds . . . . .  __
  Item 3.  Defaults Upon Senior Securities . . . . . . . . . . . . . . . . . . . .  
  Item 4.  Submission of Matters to a Vote of Security Holders . . . . . . . . . .  
  Item 5.  Other Information . . . . . . . . . . . . . . . . . . . . . . . . . .  __
  Item 6.  Exhibits. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  __
SIGNATURES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  __
CERTIFICATION PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002. . . . .  __
CERTIFICATION PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002. . . . . .  






PART I.   FINANCIAL INFORMATION

ITEM 1.   FINANCIAL STATEMENTS (UNAUDITED)

                                          THE JACKSON RIVERS COMPANY
                                     CONDENSED CONSOLIDATED BALANCE SHEETS

                                                                           (Unaudited)
                                                                          June 30, 2005      December 31.2004
                                                                        ------------------  ------------------
                                                                                      
Current assets:
Cash and cash equivalents                                               $           1,004   $           5,272 
Accounts receivable, net of allowance for doubtful account of $3,010
at June 30, 2005 and December 31, 2004                                             22,698              37,800 
Inventory, net                                                                     38,022                   - 
Prepaid expenses and other                                                          9,985               6,954 
                                                                        ------------------  ------------------
    Total current assets                                                           71,709              50,026 

Property and equipment, net of accumulated depreciation of $3,513                   8,496               9,202 
and $2,357 at June 30, 2005 and December 31, 2004, respectively         ------------------  ------------------

Total Assets                                                            $          80,205   $          59,228 
                                                                        ==================  ==================

LIABILITIES AND (DEFICIENCY IN) STOCKHOLDERS'
EQUITY
Current liabilities:
Cash disbursed in excess of available funds                             $           1,279   $          11,073 
Accounts payable and accrued liabilities                                          556,737             361,186 
Related party advances                                                              2,000                   - 
Other advances                                                                     50,000                   - 
                                                                        ------------------  ------------------
    Total current liabilities                                                     610,016             372,259 

Commitments and contingencies                                                           -                   - 

(Deficiency in) stockholders' equity:

Preferred stock, par value $.00001 per share, 1,000,000,000 shares
authorized:

Series A preferred stock, par value $.001 per share, 10,000,000 shares
authorized; 960,000 and 980,000 shares issued and outstanding at
June 30, 2005 and December 31, 2004, respectively                                      10                  10 

Series B preferred stock, par value $.001 per share, 10,000,000 shares
authorized; none issued and outstanding at June 30, 2005 and
December 31, 2004                                                                       -                   - 

Common stock, par value $.00001 per share, 10,000,000 shares and
5,000,000,000 shares authorized at June 30, 2005 and December 31,
2004, respectively; 8,177,624 and 123 shares issued and outstanding
at June 30, 2005 and December 31, 2004, respectively                                   82                   - 

Additional paid-in capital                                                      6,840,993           5,630,361 
Stock subscription receivable                                                      (3,600)            (63,630)
Accumulated deficit                                                            (7,367,296)         (5,879,772)
                                                                        ------------------  ------------------
Total (deficiency in) stockholders' equity                                       (529,811)           (313,031)

Total liabilities and (deficiency in) stockholders' equity              $          80,205   $          59,228 
                                                                        ==================  ==================


                See accompanying notes to the unaudited condensed
                       consolidated financial information


                                        1



                                         THE JACKSON RIVERS COMPANY
                                CONDENSED CONSOLIDATED STATEMENTS OF LOSSES
                                                (UNAUDITED)

                                               For the three months              For the six months
                                                  ended June 30,                   ended June 30,
                                              2005             2004             2005             2004
                                         ---------------  ---------------  ---------------  ---------------
                                                                                
Revenues:
Sales, net                               $       33,303   $            -   $       41,210   $            - 
Cost of sales                                     9,267                -           11,922                - 
                                         ---------------  ---------------  ---------------  ---------------
Gross profit                                     24,036                -           29,288                - 

Operating expenses:
Selling, general, and administrative            293,581          737,455        1,515,666        1,477,109 
Rescission of acquisition                             -       (1,000,000)               -                - 
License fees                                          -          250,000                -          250,000 
Depreciation                                        578              524            1,156              931 
                                         ---------------  ---------------  ---------------  ---------------
Total operating expenses                        294,159          (12,021)       1,516,822        1,728,040 

Income (loss) from operations                  (270,123)          12,021       (1,487,534)      (1,728,040)

Other income (expense):
Interest income (expense), net                        1               (3)              10                3 
                                         ---------------  ---------------  ---------------  ---------------
Total other income (expense)                          1               (3)              10                3 

Net income (loss) before provision for
income taxes                                   (270,122)          12,018       (1,487,524)      (1,728,037)

Provision for income taxes                            -                -                -                - 
                                         ---------------  ---------------  ---------------  ---------------

Net income (loss)                        $     (270,122)  $       12,018   $   (1,487,524)  $   (1,728,037)
                                         ===============  ===============  ===============  ===============

Earnings (loss) per share, basic and
diluted                                  $        (0.06)  $       12,018   $        (0.60)  $   (1,728,037)
                                         ===============  ===============  ===============  ===============

Weighted average number of shares
outstanding (basic and diluted)               4,655,116                0        2,481,402                0 
                                         ===============  ===============  ===============  ===============


                See accompanying notes to the unaudited condensed
                       consolidated financial information


                                        2



                                  THE JACKSON RIVERS COMPANY
                       CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                         (UNAUDITED)

                                                                      For the six months
                                                                        ended June 30,
                                                                     2005           2004
                                                                 -------------  -------------
                                                                          
CASH FLOW FROM OPERATING ACTIVITIES:
Net loss from operations                                         $ (1,487,524)  $ (1,728,037)
Adjustments to reconcile net loss to net cash used in operating
activities:
Depreciation                                                            1,156            931 
Common stock issued in exchange for consulting services
rendered                                                              181,640        467,650 
Common stock issued in exchange for employee services rendered
and related transaction costs                                         888,369        261,928 
Employee compensation and transaction costs in connection with
common stock subscribed                                                     -          6,373 
(Increase) decrease in accounts receivable                             15,102              - 
(Increase) in inventory                                               (38,022)             - 
(Increase) decrease in prepaid expenses and other                      (3,031)        (3,278)
Increase (decrease) cash disbursed in excess of available funds        (9,794)             - 
Increase (decrease) in accounts payable and accrued liabilities       195,550        324,801 
                                                                 -------------  -------------
Net cash (used in) operating activities                              (256,554)      (669,632)

CASH FLOWS FROM INVESTING ACTIVITIES:

Capital expenditures                                                     (450)        (6,392)
                                                                 -------------  -------------
Net cash (used in) investing activities                                  (450)        (6,392)

CASH FLOWS FROM FINANCING ACTIVITIES:

Proceeds from related party and third party advances, net of
repayments                                                             52,000              - 

Proceeds from the sale of common stock and common stock
subscribed, net of costs and fees                                     200,736        706,199 
                                                                 -------------  -------------
Net cash provided by financing activities                             252,736        706,199 

NET INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS                   (4,268)        30,175 

Cash and cash equivalents at beginning of period                        5,272         14,820 
                                                                 -------------  -------------
Cash and cash equivalents at end of period                       $      1,004   $     44,995 
                                                                 =============  =============


                See accompanying notes to the unaudited condensed
                       consolidated financial information


                                        3



                                  THE JACKSON RIVERS COMPANY
                       CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                         (UNAUDITED)

                                                                     For the six months
                                                                       ended June 30,
                                                                    2005            2004
                                                                -------------  --------------
                                                                         
Supplemental Disclosure of Cash Flows Information:
Cash paid during the period for interest                        $          -   $           - 
Cash paid during the period for income taxes                               -               - 
Common stock issued in exchange for consulting services
rendered                                                             181,640         467,650 
Common stock issued in exchange for employee services rendered
and related transaction costs                                        888,369         261,928 
Employee compensation and transaction costs in connection with
common stock subscribed                                                    -           6,373 

Employee stock purchase plan:
Common stock issued under employee stock purchase plan             1,029,075         915,000 
Add: common stock subscribed in prior period                          63,630          53,127 
Less: stock subscription receivable                                   (3,600)              - 
Less: common stock retained by employees and related
transaction costs                                                   (888,369)       (261,928)
                                                                -------------  --------------
Net proceeds from the sale of common stock                      $    200,736   $     706,199 
                                                                =============  ==============


                See accompanying notes to the unaudited condensed
                       consolidated financial information


                                        4

                           THE JACKSON RIVERS COMPANY
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                  JUNE 30, 2005
                                   (UNAUDITED)

NOTE A - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

General
-------

The accompanying unaudited condensed consolidated financial statements have been
prepared  in  accordance  with  accounting  principles generally accepted in the
United  States  of  America  for  interim  financial  information  and  with the
instructions  to  Form  10-QSB.  Accordingly,  they  do  not  include all of the
information  and  footnotes required by generally accepted accounting principles
for  complete  financial  statements.

In  the  opinion  of management, all adjustments (consisting of normal recurring
accruals)  considered  necessary  for  a  fair  presentation have been included.
Accordingly,  the  results  from  operations  for the three and six-month period
ended  June  30, 2005, are not necessarily indicative of the results that may be
expected  for  the  year  ended  December  31,  2005.  The  unaudited  condensed
consolidated  financial  statements  should  be  read  in  conjunction  with the
consolidated  December  31,  2004  financial  statements  and  footnotes thereto
included  in  the  Company's  SEC  Form  10-KSB.

Business and Basis of Presentation
----------------------------------

The Jackson Rivers Company (the "Company") was incorporated on May 8, 2001 under
the  laws  of  the  State  of  Florida.  The  Company  was  a "development stage
enterprise"  (as  defined  in statement of Financial Accounting Standards No. 7)
until  September  30, 2004.  The Company is currently engaged in the business of
marketing  hair  extension  and  replacement  systems.

The  consolidated  financial  statements include the accounts of the Company and
its  wholly-owned subsidiaries, Jackson Rivers Technologies, Inc. and JRC Global
Products,  Inc.  Significant  intercompany  transactions  and accounts have been
eliminated  in  consolidation.

Stock Based Compensation
------------------------

In  December  2002,  the  FASB  issued SFAS No. 148, "Accounting for Stock-Based
Compensation-Transition and Disclosure-an amendment of SFAS 123." This statement
amends  SFAS  No.  123,  "Accounting  for  Stock-Based Compensation," to provide
alternative methods of transition for a voluntary change to the fair value based
method  of  accounting  for stock-based employee compensation. In addition, this
statement  amends  the  disclosure  requirements  of  SFAS  No.  123  to require
prominent  disclosures in both annual and interim financial statements about the
method of accounting for stock-based employee compensation and the effect of the
method  used  on reported results. The Company has chosen to continue to account
for  stock-based compensation using the intrinsic value method prescribed in APB
Opinion  No.  25  and related interpretations. Accordingly, compensation expense
for stock options is measured as the excess, if any, of the fair market value of
the  Company's  stock  at  the  date of the grant over the exercise price of the
related option. The Company has adopted the annual disclosure provisions of SFAS
No.  148  in  its financial reports for the year ended December 31, 2004 and has
adopted  the  interim  disclosure  provisions  for its financial reports for the
subsequent  periods.  The  Company  has  no  awards  of  stock-based  employee
compensation outstanding at June 30, 2005 (Note C).


                                        5

                           THE JACKSON RIVERS COMPANY
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                  JUNE 31, 2005
                                   (UNAUDITED)

NOTE A - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Stock Based Compensation (Continued)
------------------------------------

On  December  16,  2004,  the Financial Accounting Standards Board (FASB) issued
FASB  Statement  No.  123R  (revised  2004),  "Share-Based  Payment"  which is a
revision  of  FASB Statement No. 123, "Accounting for Stock-Based Compensation".
Statement  123R  supersedes  APB opinion No. 25, "Accounting for Stock Issued to
Employees",  and  amends  FASB  Statement  No.  95,  "Statement  of Cash Flows".
Generally,  the  approach in Statement 123R is similar to the approach described
in  Statement  123. However, Statement 123R requires all share-based payments to
employees,  including  grants of employee stock options, to be recognized in the
income  statement  based on their fair values. Pro-forma disclosure is no longer
an  alternative.  On  April  14, 2005, the SEC amended the effective date of the
provisions  of  this  statement. The effect of this amendment by the SEC is that
the Company will have to comply with Statement 123R and use the Fair Value based
method of accounting no later than the first quarter of 2006. Management has not
determined  the  impact  that this statement will have on Company's consolidated
financial  statements.

Reclassification
----------------

Certain  reclassifications  have  been made to conform to prior periods' data to
the  current  presentation.  These  reclassifications  had no effect on reported
losses.

New Accounting Pronouncements
-----------------------------

In March 2005, the FASB issued FASB Interpretation (FIN) No. 47, "Accounting for
Conditional  Asset  Retirement  Obligations, an interpretation of FASB Statement
No.  143,"  which requires an entity to recognize a liability for the fair value
of  a  conditional  asset retirement obligation when incurred if the liability's
fair  value  can  be  reasonably estimated. The Company is required to adopt the
provisions of FIN 47 no later than its first quarter of fiscal 2006. The Company
does not expect the adoption of this Interpretation to have a material impact on
its  consolidated  financial  position,  results  of  operations  or cash flows.
In  May  2005 the FASB issued Statement of Financial Accounting Standards (SFAS)
No. 154, "Accounting Changes and Error Corrections, a replacement of APB Opinion
No. 20 and FASB Statement No. 3." SFAS 154 requires retrospective application to
prior  periods' financial statements for changes in accounting principle, unless
it  is  impracticable  to  determine  either  the period-specific effects or the
cumulative  effect  of  the  change.  SFAS  154 also requires that retrospective
application of a change in accounting principle be limited to the direct effects
of  the  change. Indirect effects of a change in accounting principle, such as a
change in non-discretionary profit-sharing payments resulting from an accounting
change,  should  be  recognized in the period of the accounting change. SFAS 154
also  requires  that a change in depreciation, amortization, or depletion method
for  long-lived, non-financial assets be accounted for as a change in accounting
estimate effected by a change in accounting principle. SFAS 154 is effective for
accounting  changes  and  corrections  of  errors made in fiscal years beginning
after  December 15, 2005. Early adoption is permitted for accounting changes and
corrections  of  errors  made  in  fiscal  years  beginning  after the date this
Statement  is  issued.  The Company does not expect the adoption of this SFAS to
have  a  material  impact  on  its  consolidated  financial position, results of
operations  or  cash  flows.


                                        6

                           THE JACKSON RIVERS COMPANY
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                  JUNE 31, 2005
                                  (UNAUDITED)

NOTE B - CAPITAL STOCK

The  Company has authorized 100,000,000 shares of common stock, with a par value
$0.001  per share. In August 2004, the Company filed the Article of Amendment to
the  Articles  of  Incorporation  to  increase  the  authorized  shares  to  be
2,180,000,000,  of  which 1,980,000,000 shares shall be common shares with a par
value  $0.001 per share, and 200,000,000 shares shall be preferred shares with a
par  value  $0.001 per share. In November 2004, the Company's board of directors
approved  an  amendment  to  the  Articles  of  Incorporation  to  increase  the
authorized  common shares from 1,980,000,000 to 5,000,000,000 shares, with a par
value  $0.00001  per  share,  and  increase the authorized preferred shares from
200,000,000  to  1,000,000,000  shares,  with a par value $0.00001 per share. In
November  2004,  the  Company  effected a one one-for-one thousand reverse stock
split  of  its  authorized  and  outstanding shares of common stock. In February
2005, the Company effected a one one-for-two thousand reverse stock split of its
authorized  and  outstanding  shares of common stock. On May 9 2005, the Company
effected  a  one-for-two  thousand  reverse  stock  split  of its authorized and
outstanding  shares  of common stock. Following the reverse split, the number of
authorized shares of the Company's common stock was reduced to 2,500,000 shares.
The  number  of the Company's authorized preferred shares remained the same, and
the  par  value  of  the  Company's  common and preferred stock both remained at
$0.00001  per share. On May 27, 2005, the company effected a four to one forward
split  of  its  authorized and outstanding shares of common stock. Following the
forward split, the number of authorized shares of the Company's common stock was
increased to 10,000,000. The number of the Company's authorized preferred shares
remained the same, and the par value of the Company's common and preferred stock
remained  at  $0.00001 per share. All references in the financial statements and
notes  to  financial  statements,  numbers of shares and share amounts have been
retroactively restated to reflect the reverse and forward splits. As of June 30,
2005  and  December 31, 2004, the Company has 8,177,624 and 123 shares of common
stock  issued  and  outstanding,  respectively.

Effective  October  18,  2004,  the  Company designated 10,000,000 shares of its
preferred  stock  as  the  Series  A Preferred Stock. Each share of the series A
preferred  stock is convertible into 1,000 shares of the Company's common stock.
On  all  matters submitted to a vote of the Company's security holders, a holder
of  the Series A Preferred Stock is entitled to the number of votes equal to the
number  of shares of the Series A Preferred Stock held by such holder multiplied
by  2,000.  Upon  the  dissolution,  liquidation  or  winding up of the Company,
whether  voluntary or involuntary, the holders of the then outstanding shares of
Series  A  Preferred Stock shall be entitled to receive out of the assets of the
Company  the sum of $0.001 per share (the "Liquidation Rate") before any payment
or distribution shall be made on the common stock, or any other class of capital
stock  of the Company ranking junior to the Series A Preferred Stock. As of June
30,  2005  and  December 31, 2004, the Company has 960,000 and 980,000 shares of
Series  A  preferred  stock  issued  and  outstanding,  respectively.

Effective October 18, 2004, the Company also designated 10,000,000 shares of its
preferred  stock  as  the  Series  B Preferred Stock. Each share of the series B
preferred  stock  is convertible into shares of the Company's common stock at 80
percent  of  the  OTCBB,  (or  such other exchange or market on which the Common
Stock  is  then listed, if the Common Stock is not listed on the OTCBB) five-day
average  closing  bid price for each share of the common stock for the five days
prior  to  the  date  of  the  conversion.  Upon the dissolution, liquidation or
winding  up of the Company, whether voluntary or involuntary, the holders of the
then outstanding shares of Series B Preferred Stock shall be entitled to receive
out  of  the assets of the Company the sum of $0.001 per share (the "Liquidation
Rate")  before any payment or distribution shall be made on the common stock, or
any  other  class of capital stock of the Company ranking junior to the Series B
Preferred  Stock.  As of June 30, 2005 and December 31, 2004, the Company has no
Series  B  preferred  stock  issued  and  outstanding.


                                        7

                           THE JACKSON RIVERS COMPANY
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                  JUNE 31, 2005
                                  (UNAUDITED)

NOTE B - CAPITAL STOCK (CONTINUED)

During the period ended June 30, 005, the Company issued an aggregate of 247,060
shares  of  common  stock  to  consultants  in  exchange  for services rendered.
Valuation  of  common  stock issued for services was based upon the value of the
services  rendered,  which  did not differ materially from the fair value of the
Company's  common  stock  during  the  period  the  services were rendered.  The
Company  issued  an  aggregate  of  7,890,441  shares of common stock, valued at
$1,029,075, to officers and employees for stock options exercised (Note C).  The
Company received $200,736 of proceeds in connection with common shares issued to
employees  for common stock subscribed and stock options exercised, net of costs
and  fees.  Stock subscription of $3,600 was due to the Company at June 30, 2005
and  compensation  and  related  transaction  costs  of $888,369 were charged to
operations  during  the period ended June 30, 2005.  Additionally, the Company's
President and CEO converted  20,000  shares of the Series A preferred stock into
40,000  shares  of  the  Company's  restricted  common  stock.

NOTE C - EMPLOYEE STOCK INCENTIVE PLAN

In  August  2003, the Company established the 2003 Employee Stock Incentive Plan
(the  "Plan"). The purpose of the Plan is to provide officers and employees, who
make  significant  contributions  to the long-term growth and performance of the
Company,  with  equity-based  compensation incentives, and to attract and retain
quality  employees.  The  Plan  is administered by a Compensation Committee (the
"Committee")  appointed by the board of directors of the Company.  The number of
shares  authorized  under  the Plan shall not be proportionately adjusted in the
event  of  any  increase  or  decrease in the number of the issued shares of the
common  stock  which  results  from  any  stock  split.

The maximum number of shares of common stock that may be awarded or issued under
the  Plan  was  17,000,000 shares. In January 2004, Company established the 2004
Employee  Stock  Incentive Plan and the maximum number of shares of common stock
that  may  be  awarded  or  issued  under the 2004 Plan is 50,000,000 shares. In
September  2004,  the  Company  increased the maximum number of shares of common
stock that may be awarded or issued to 400,000,000 shares. In December 2004, the
Company  increased  the  maximum  number  of  shares of common stock that may be
awarded  or  issued  to  800,000,000  shares.

The stock option plan provides for the issuance of incentive stock options at an
exercise  price  approximating  85%  of  the  fair market value of the Company's
common  stock  on  the date of exercise (or 110% of the fair market value of the
common  stock on the date of the grant of the option, in the case of significant
stockholders).  The  maximum  life of the options is ten years.  An aggregate of
7,890,411  stock  options were granted to employees during the period ended June
30,  2005,  and all options were exercised on the grant date (Note B). There are
no  stock  options  outstanding  at  June  30,  2005.

NOTE D - SUBSEQUENT EVENTS

Subsequent to the date of financial statements, the Company increased the number
of authorized common shares from 10,000,000 shares to 990,000,000 shares on July
25,  2005


                                        8

ITEM 2.   MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATIONS.

FORWARD-LOOKING  INFORMATION

     Much  of  the  discussion in this Item is "forward looking" as that term is
used  in  Section  27A  of  the Securities Act and Section 21E of the Securities
Exchange  Act of 1934.  Actual operations and results may materially differ from
present  plans  and  projections  due  to  changes  in  economic conditions, new
business  opportunities,  changed  business  conditions, and other developments.
Other factors that could cause results to differ materially are described in our
filings  with  the  Securities  and  Exchange  Commission.

     There  are  several  factors  that  could cause actual results or events to
differ  materially  from  those anticipated, and include, but are not limited to
general  economic,  financial and business conditions, changes in and compliance
with  governmental  laws  and  regulations,  including various state and federal
environmental  regulations,  our  ability  to  obtain  additional financing from
outside  investors and/or bank and mezzanine lenders and our ability to generate
sufficient  revenues  to  cover  operating  losses  and  position  us to achieve
positive  cash  flow.

     Readers  are  cautioned  not to place undue reliance on the forward-looking
statements contained herein, which speak only as of the date hereof.  We believe
the  information  contained  in  this  Form 10-QSB to be accurate as of the date
hereof.  Changes may occur after that date.  We will not update that information
except  as  required  by  law  in  the  normal  course  of its public disclosure
practices.

     Additionally,  the  following  discussion regarding our financial condition
and  results  of  operations  should  be  read in conjunction with the financial
statements  and related notes contained in Item 1 of Part I of this Form 10-QSB,
as  well as the financial statements in Item 7 of Part II of our Form 10-KSB for
the fiscal year ended December 31, 2004.


RECENT EVENTS

During  the  second  quarter  of  2005,  JRC  Global  Products, our wholly-owned
subsidiary,  has  been  working  to build awareness and customer loyalty for the
Raphael  Basante  Hair  Systems'  line  of  hair products and services. We had a
successful  trade  show  in New York during the month of April whereby we kicked
off  our  new,  improved  systems.  We  have been marketing and distributing the
patented  Raphael  Basante hair extension and replacement systems to the general
salon  market,  distributors  and  training  salon  professionals throughout the
United  States.

We  plan to continue to build  brand  awareness by exhibiting at trade shows and
conducting  our own training classes in major market areas. We will focus on the
point  of  difference  that  our  extensions  have  over  others that are on the
market.

We  expect  to  penetrate  the market through distribution. We will target major
distributors  that  we  feel  have  product line synergies and with our help and
joint  marketing  effort we will enable them to do an effective job in expanding
their  current  client  base.  In  turn,  we  will  allow  them  to create trial
opportunities  for  this new and innovative product that does not hurt your hair
or  scalp. We feel that there is an untapped market of potential extension users
who  would  never  try  extensions  for  fear  of  harming  their  hair.  We are
currently  negotiating  an  agreement with a distributor who services salons and
beauty  supply  stores  in  the  North  Eastern  United  States.

Our  marketing  approach  will  be  regional  rollouts, beginning with the North
Eastern  United  States,  in  order  to  effectively  work with our distributors
without  creating  a strain on our educators and support from our manufacturers.
We are further developing a co-op marketing program for our distributors.

In  conjunction,  we are organizing joint promotions with other manufacturers to
help increase sales and trial for all parties involved in the promotion.

We will  also  support our marketing effort with trade ads, editorials and third
party  testimonials.  As  a compliment to our unique line of extensions, we will
also  carry  a  line of the conventional method of extensions. We feel that this
additional  product  offering  is  also  superior  to  the  extensions  that are
currently  on  the  market. This will allow the distributor's representative the
option  - if his or her customer does not have time to train on the new system -
to sell them a better system than they are currently using.


                                        9

With  our  decision to decrease emphasis on Jackson Rivers Technologies, in July
2005,  we  were  able to negotiate the outstanding liability of $270,700 down to
$45,000,  of  which $15,000 has already been paid. This has not only reduced our
outstanding  liabilities  by over $200,000, but we have also eliminated overhead
obligations  by  over  $20,000  per  month.

In  consolidating  our offices, we have been able to reduce our overall overhead
expenses,  which  includes  rent,  utilities,  and other miscellaneous expenses.


We have arranged short term financing from independent investors.


GENERAL

     The  Jackson  Rivers Company was incorporated on May 8, 2001 under the laws
of  the  State of Florida.  We were a "development stage enterprise" (as defined
in  statement of Financial Accounting Standards No. 7) until September 30, 2004.
Beginning  in  2004,  we  entered  the  business  of  developing  and  providing
customized  information  management  systems.  In 2005, JRC Global Products, our
wholly-owned  subsidiary,  began  to  market  and  distribute hair extension and
replacement  systems.

CURRENT BUSINESS PLAN

     Our  current  purpose  is  to  seek, investigate and, if such investigation
warrants,  acquire  an  interest  in  business  opportunities presented to us by
persons  or  firms  who  or  which  desire to seek the perceived advantages of a
corporation  which  is  registered under the Securities Exchange Act of 1934, as
amended.  We  do  not  restrict our search to any specific business; industry or
geographical  location and we may participate in a business venture of virtually
any  kind  or  nature.

     We  may  seek  a  business  opportunity  with  entities which have recently
commenced  operations,  or which wish to utilize the public marketplace in order
to  raise additional capital in order to expand into new products or markets, to
develop  a  new  product  or  service  or  for other corporate purposes.  We may
acquire  assets and establish wholly owned subsidiaries in various businesses or
acquire  existing  businesses  as  subsidiaries.

     As  part  of our investigation of potential merger candidates, our officers
and  directors will meet personally with management and key personnel, may visit
and  inspect material facilities, obtain independent analysis or verification of
certain  information  provided, check references of management and key personnel
and take other reasonable investigative measures, to the extent of our financial
resources  and  management  expertise.  The manner in which we participate in an
opportunity  will  depend on the nature of the opportunity, the respective needs
and  desires  of  us  and  other parties, the management of the opportunity, our
relative negotiation strength and that of the other management.

     We  intend  to  concentrate on identifying preliminary prospective business
opportunities  that may be brought to our attention through present associations
of  our officers and directors, or by our stockholders. In analyzing prospective
business  opportunities,  we  will  consider  such  matters  as  the  available
technical,  financial  and  managerial  resources;  working  capital  and  other
financial requirements; history of operations, if any; prospects for the future;
nature  of  present  and  expected  competition;  the  quality and experience of
management services which may be available and the depth of that management; the
potential  for  further  research,  development  or  exploration;  specific risk
factors  not  now  foreseeable  but  which then may be anticipated to impact our
proposed  activities;  the  potential for growth or expansion; the potential for
profit;  the perceived public recognition or acceptance of products, services or
trades;  name  identification;  and  other  relevant  factors.

     Our  officers  and  directors  will meet personally with management and key
personnel  of  the business opportunity as part of their investigation.  We will
not  acquire  or  merge  with any company for which audited financial statements
cannot  be  obtained  within  a  reasonable  period of time after closing of the
proposed  transaction,  as  required  by  the  Exchange  Act.

     We  will  not  restrict  our  search to any specific kind of firms, but may
acquire  a  venture  which  is in its preliminary or development stage, which is
already  in  operation,  or  which  is in essentially any stage of its corporate
life.


                                       10

It  is impossible to predict at this time the status of any business in which we
may  become  engaged, in that such business may need to seek additional capital,
may  desire  to  have  its  shares  publicly  traded or may seek other perceived
advantages  which  we  may  offer.

RECENT CHANGES IN OUR CAPITAL STRUCTURE.

     Effective  May  9,  2005, we implemented a reverse split of our authorized,
issued and outstanding common stock on the basis of one post-consolidation share
for  each  2,000  pre-consolidation  shares.  Following  the  Reverse Split, the
number  of  authorized  shares  of  our common stock was reduced to 2,500,000 in
accordance  with  the  one  for 2,000 split ratio.  The number of our authorized
preferred  shares  remained  at  1,000,000,  and the par value of our common and
preferred  stock  remained  at  $0.00001  per share following the Reverse Split.

     All  fractional  shares  which  would otherwise be held by our stockholders
following  the  Reverse Split were rounded up to one whole share.  We issued one
new  share of common stock for up to each 2,000 shares of  common  stock held as
of  May  8,  2005.

     Effective  May  27,  2005 we implemented a forward split of our authorized,
issued  and  outstanding  common  stock  on the basis of four post-consolidation
share  for  each  one  pre-consolidation share. Following the Forward Split, the
number  of  authorized shares of our common stock was increased to 10,000,000 in
accordance  with  the  four  to  one  split  ratio. The number of our authorized
preferred  shares remained at 1,000,000,000, and the par value of our common and
preferred  stock  remained  at  $0.00001  per share following the Forward Split.

     Effective  July  25,  2005,  we  amended  our  articles of incorporation to
increase  the  number of our authorized common shares to, par value $0.00001 per
share,  to 990,000,000. The number of our authorized preferred shares, par value
$0.00001  per  share,  remained  at  1,000,000,000.

RESULTS OF OPERATIONS

REVENUE

THREE  MONTHS  ENDED  JUNE  30, 2005 COMPARED TO THE THREE MONTHS ENDED JUNE 30,
2004.

     Total  net  sales  and  revenues were at $33,303 for the three months ended
June  30,  2004 compared to $0 for the prior period, an increase of 100 percent.
In  the first quarter of 2005, JRC Global Products, our wholly owned subsidiary,
started  its sales of hair extensions and replacement systems, and in the second
quarter  of  2005,  we  have  generated  more  revenue  from  this business line

     Our  gross profit for the three months ended June 30, 2005 compared to 2004
increased to $24,036 from $0. This is attributable to JRC Global Products' sales
started  in  the first quarter of 2005, there was no sales generated in the same
period  of  2004.

     Total  selling,  general  and  administrative expenses for the three months
ended  June  30,  2005  compared  to 2004 decreased by $443,874 to $293,581 from
$737,455  in  the  prior  period.  The  decrease  is primarily attributable to a
decrease in shares issued in exchange for consulting services, and a decrease in
other  professional  fees  and  general office expenses. During the three months
ended June 30, 2004, we reversed $1,000,000 of acquisition costs recorded in the
first  quarter  of  2004,  and  instead  recognized  $250,000 of license fees in
connection  with  the  rescission  of  acquisition  of  MTT  pursuant to our new
agreement  with  MTT  entered  into  in  June  2004.

     Depreciation expense for the three months ended June 30, 2005 and 2004 were
$578  and  $524,  respectively.

SIX MONTHS ENDED JUNE 30, 2005 COMPARED TO THE SIX MONTHS ENDED JUNE 30, 2004.

     Total  net sales and revenues were at $41,210 for the six months ended June
30, 2004 compared to $0 for the prior period, an increase of 100 percent. In the
first quarter of 2005, JRC Global Products, our wholly owned subsidiary, started
its  sales of hair extensions and replacement systems, and in the second quarter
of  2005,  we  have  generated  more  revenue  from  this  business  line

     Our  gross  profit  for the six months ended June 30, 2005 compared to 2004
increased to $29,288 from $0. This is attributable to JRC Global Products' sales
started  in  the first quarter of 2005, there was no sales generated in the same
period  in  2004.

     Total selling, general and administrative expenses for the six months ended
June  30,  2005  compared  to  2004  increased  by  $38,557  to  $1,515,666 from
$1,477,109  in  the  prior  period.  The  increase  is primarily attributable to
slightly  increases  professional  fees  and  general  office  expenses.

Depreciation expense for the six months ended June 30, 2005 and 2004 were $1,156
and $931, respectively.

LIQUIDITY AND CAPITAL RESOURCES

     As of June 30, 2005, we had a deficiency in working capital of $538,307.


                                       11

     During  the six months ended June 30, 2005 the company incurred a operating
cash  flow  deficit  of  $256,554.  As  a  result of our net loss of $1,487,524,
adjusted  principally  for  $181,640  of  common  stock  issued  in exchange for
consulting  services,  $888,369  of common stock issued in exchange for employee
stock  options  exercised  and  related  transaction  costs and fees, $38,022 of
increase  in inventory, and $195,550 of increase in accounts payable and accrued
liabilities.  We  used $450 of cash to acquire new property and equipment during
the  period.  We met are cash requirements through $200,736 from the issuance of
common  stock  under  our  Employee  Stock Incentive plan , and $ 52,000 through
related  and  third  party  advances.

     By adjusting our operations and development to the level of capitalization,
we  believe  we  have  sufficient  capital resources to meet projected cash flow
deficits. However, if during that period or thereafter, we are not successful in
generating sufficient liquidity from operations or in raising sufficient capital
resources,  on terms acceptable to us, this could have a material adverse effect
on our business, results of operations liquidity and financial condition.

     While  we  have  raised  capital  to meet our working capital and financing
needs in the past, additional financing is required in order to meet our current
and projected cash flow deficits from operations and development. We are seeking
financing  in  the  form  of  equity  in  order to provide the necessary working
capital.  We  currently have no commitments for financing. There is no guarantee
that  we  will  be  successful  in  raising  the  funds  required.

     The  effect  of  inflation  on  the  Company's  operating  results  was not
significant. The Company's operations are located in North America and there are
no seasonal aspects that would have a material effect on the Company's financial
condition  or  results  of  operations.

     The  Company's  independent certified public accountant has stated in their
report included in the Company's December 31, 2004 Form 10-KSB, that the Company
has  experienced  difficulty in generating cash flow to meet its obligations and
sustain operations , and that the Company is dependent upon management's ability
to  develop  profitable  operations.  These  factors  among  others  may  raise
substantial  doubt  about  the Company's ability to continue as a going concern.

CRITICAL ACCOUNTING POLICIES

     The preparation of our consolidated financial statements in conformity with
accounting  principles  generally  accepted  in the United States requires us to
make  estimates  and  judgments  that  affect  our reported assets, liabilities,
revenues, and expenses, and the disclosure of contingent assets and liabilities.
We  base  our  estimates  and  judgments on historical experience and on various
other  assumptions  we  believe to be reasonable under the circumstances. Future
events,  however,  may  differ  markedly  from  our  current  expectations  and
assumptions.  While  there  are  a  number  of  significant  accounting policies
affecting  our  consolidated  financial  statements,  we  believe  the following
critical  accounting  policy  involve the most complex, difficult and subjective
estimates  and  judgments.

STOCK-BASED COMPENSATION

     In December 2002, the FASB issued SFAS No. 148 - Accounting for Stock-Based
Compensation  -  Transition and Disclosure. This statement amends SFAS No. 123 -
Accounting  for  Stock-Based  Compensation,  providing  alternative  methods  of
voluntarily  transitioning  to  the fair market value based method of accounting
for  stock  based employee compensation. FAS 148 also requires disclosure of the
method  used  to account for stock-based employee compensation and the effect of
the  method  in both the annual and interim financial statements. The provisions
of  this  statement related to transition methods are effective for fiscal years
ending  after  December  15,  2002,  while  provisions  related  to  disclosure
requirements  are  effective  in financial reports for interim periods beginning
after  December  31,  2002.

     We  elected to continue to account for stock-based compensation plans using
the  intrinsic  value-based  method  of  accounting  prescribed  by  APB No. 25,
"Accounting  for  Stock Issued to Employees," and related interpretations. Under
the provisions of APB No. 25, compensation expense is measured at the grant date
for  the  difference between the fair value of the stock and the exercise price.

     We  have  adopted  the  annual disclosure provisions of SFAS No. 148 in our
financial  reports  for  the  year  ended December 31, 2004 and have adopted the
interim  disclosure  provisions  for  our  financial  reports for all subsequent
periods.

Revenue Recognition
-------------------

     For  revenue  from  product  sales, we recognize revenue in accordance with
Staff  Accounting  Bulletin  No.  104,  Revenue  Recognition  ("SAB104"),  which
superceded  Staff  Accounting Bulletin No. 101, Revenue Recognition in Financial
Statements  ("SAB101").  SAB  101  requires that four basic criteria must be met
before  revenue  can  be  recognized:  (1) persuasive evidence of an arrangement
exists;  (2)  delivery  has  occurred;  (3)  the  selling  price  is  fixed  and
determinable;  and  (4)  collectibility  is reasonably assured. Determination of
criteria  (3)  and  (4)  are based on management's judgments regarding the fixed
nature of the selling prices of the products delivered and the collectibility of
those  amounts.  Provisions  for  discounts  and rebates to customers, estimated
returns  and  allowances,  and  other  adjustments  are provided for in the same
period  the  related  sales  are  recorded.

     We  defer  any  revenue  for which the product has not been delivered or is
subject  to  refund  until  such time that we and the customer jointly determine
that  the  product  has  been  delivered  or no refund will be required. SAB 104
incorporates  Emerging  Issues  Task  Force  00-21  ("EITF  00-21"),
Multiple-Deliverable  Revenue  Arrangements. EITF 00-21 addresses accounting for
arrangements  that may involve the delivery or performance of multiple products,
services  and/or  rights to use assets. The effect of implementing EITF 00-21 on
our  consolidated  financial  position  and  results  of  operations  was  not
significant.

RECENT ACCOUNTING PRONOUNCEMENTS

     In  March  2005,  the  FASB  issued  FASB  Interpretation  (FIN)  No.  47,
"Accounting  for  Conditional Asset Retirement Obligations, an interpretation of
FASB  Statement  No. 143," which requires an entity to recognize a liability for
the fair value of a conditional asset retirement obligation when incurred if the
liability's  fair  value can be reasonably estimated. The Company is required to
adopt  the  provisions of FIN 47 no later than its first quarter of fiscal 2006.
The  Company  does  not  expect  the  adoption  of this Interpretation to have a
material impact on its consolidated financial position, results of operations or
cash  flows.

     In  May  2005  the  FASB issued Statement of Financial Accounting Standards
(SFAS)  No. 154, "Accounting Changes and Error Corrections, a replacement of APB
Opinion  No.  20  and  FASB  Statement  No.  3." SFAS 154 requires retrospective
application  to  prior  periods'  financial statements for changes in accounting
principle,  unless  it  is impracticable to determine either the period-specific
effects  or  the  cumulative  effect  of the change. SFAS 154 also requires that
retrospective  application of a change in accounting principle be limited to the
direct  effects  of  the  change.  Indirect  effects  of  a change in accounting
principle,  such  as  a  change  in  non-discretionary  profit-sharing  payments
resulting  from  an accounting change, should be recognized in the period of the
accounting  change.  SFAS  154  also  requires  that  a  change in depreciation,
amortization,  or  depletion  method  for  long-lived,  non-financial  assets be
accounted  for  as  a  change  in  accounting  estimate  effected by a change in
accounting  principle.  SFAS  154  is  effective  for  accounting  changes  and
corrections  of  errors  made in fiscal years beginning after December 15, 2005.
Early  adoption  is  permitted  for accounting changes and corrections of errors
made  in  fiscal  years  beginning  after the date this Statement is issued. The
Company  does  not expect the adoption of this SFAS to have a material impact on
its  consolidated  financial  position,  results  of  operations  or cash flows.


                                       12

OFF-BALANCE SHEET ARRANGEMENTS

We do not have any off-balance sheet arrangements.

INFLATION

In  the  opinion  of  management, inflation has not had a material effect on our
operations.

ITEM 3.   CONTROLS AND PROCEDURES.

     Disclosure  controls  and procedures are controls and other procedures that
are  designed  to  ensure that information required to be disclosed by us in the
reports  that  we  file or submit under the Exchange Act is recorded, processed,
summarized and reported, within the time periods specified in the Securities and
Exchange  Commission's  rules  and  forms.  Disclosure  controls  and procedures
include,  without  limitation,  controls  and procedures designed to ensure that
information required to be disclosed by us in the reports that we file under the
Exchange  Act  is  accumulated and communicated to our management, including our
principal  executive  and  financial  officers,  as  appropriate to allow timely
decisions  regarding  required  disclosure.


                                       13

     Evaluation  of Disclosure and Controls and Procedures. As of the end of the
period  covered  by this Quarterly Report, we conducted an evaluation, under the
supervision  and with the participation of our chief executive officer and chief
financial  officer,  of  our  disclosure  controls and procedures (as defined in
Rules  13a-15(e)  of  the  Exchange  Act).  Based  on this evaluation, our chief
executive  officer  and  chief  financial  officer concluded that our disclosure
controls  and procedures are effective to ensure that information required to be
disclosed  by  us  in  reports  that we file or submit under the Exchange Act is
recorded,  processed,  summarized and reported within the time periods specified
in  Securities  and  Exchange  Commission  rules  and  forms.

     Changes  in Internal Controls Over Financial Reporting. There was no change
in  our  internal  controls,  which  are included within disclosure controls and
procedures,  during  our  most  recently  completed  fiscal  quarter  that  has
materially  affected, or is reasonably likely to materially affect, our internal
controls.

                          PART II - OTHER INFORMATION

ITEM 1.   LEGAL PROCEEDINGS.

          None.

ITEM 2.   UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS.

          None.

ITEM 3.   DEFAULTS UPON SENIOR SECURITIES.

          None.

ITEM 4.   SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.

          Effective  July 25, 2005, our majority stockholder voted to approve an
amendment  to our articles of incorporation to increase the authorized number of
shares  of  our  common  stock  from  10,000,000  to  990,000,000.

          Dennis N. Lauzon, our president, chief executive officer and director,
held  40,036  shares  of  our  common  stock  and 960,000 shares of our Series A
preferred stock on the record date for the above-described action. Each share of
our  common  stock  is  entitled  to  one vote on all matters brought before the
stockholders and each share of our Series A preferred stock outstanding entitles
the  holder to 2,000 votes of the common stock on all matters brought before the
stockholders.  Therefore,  Mr. Lauzon had the power to vote 1,920,040,036 shares
of the common stock, which number was sufficient to approve the amendment to our
articles  of  incorporation  without  the  concurrence  of  any  of  our  other
stockholders.

ITEM 5.   OTHER INFORMATION.

          None.


                                       14



ITEM  6.   EXHIBITS.


EXHIBIT NO.                              IDENTIFICATION OF EXHIBIT
----------                               -------------------------
          
3.1**        Articles of Incorporation.
3.2**        Articles of Amendment to Articles of Incorporation.
3.3**        Articles of Amendment to Articles of Incorporation
3.4**        Articles of Amendment to Articles of Incorporation
3.5**        Certificate of Designation establishing our Series A Preferred Stock.
3.6**        Certificate of Designation establishing our Series B Preferred Stock.
3.7*         Articles of Amendment to Articles of Incorporation.
3.8*         Articles of Amendment to Articles of Incorporation.
3.9*         Articles of Amendment to Articles of Incorporation.
3.7**        Amended and Restated Bylaws.
10.1**       Consulting Services Agreement.
10.2**       Technology License Agreement.
31.1*        Certification of Dennis N. Lauzon, President, Chief Executive Officer, Chief Financial Officer
             and Director of The Jackson Rivers Company, pursuant to 18 U.S.C. Sec.1350, as adopted
             pursuant to Sec.302 of the Sarbanes-Oxley Act of 2002.
32.1*        Certification of Dennis N. Lauzon, President, Chief Executive Officer, Chief Financial Officer
             and Director of The Jackson Rivers Company, pursuant to 18 U.S.C. Sec.1350, as adopted
             pursuant to Sec.906 of the Sarbanes-Oxley Act of 2002.


__________
*    Filed herewith.
**   Previously Filed


                                   SIGNATURES

     In  accordance  with  the  requirements of the Exchange Act, the Registrant
caused this report to be signed on its behalf by the undersigned, thereunto duly
authorized.

                                            The Jackson Rivers Company

DATED AUGUST 22, 2005.
                                            By /s/ Dennis N. Lauzon
                                              ----------------------------------
                                            Dennis N. Lauzon, President,
                                            Chief Executive Officer,
                                            Chief Financial Officer and Director


                                       15